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Retention
When CFI finds good drivers, we want to keep them.

That’s why CFI established the Driver Retention department. The goal is simple: we listen to drivers, find out what they need, then make their job as easy as possible. Unlike other carriers that may only look at shipping and receiving, CFI treats drivers like they're our top customer.

Committed to Driver Satisfaction
We focus on keeping our drivers happy. Our Driver Retention department has helped change the company’s entire culture by: 

  • Making "service to drivers" a priority throughout the company, from the CEO and fleet managers to recruiters, maintenance staff and driver support
  • Creating better communication with drivers
  • Serving as a resource for driver questions and concerns 
  • Working with fleet managers and drivers to schedule flexible routes around important family occasions 
  • Making sure that when a driver calls with a question or problem, a CFI employee stays on the phone until the problem is fixed or the person is found who can fix the problem
"There are so many things we can do to make the job better for drivers. They’re sometimes small things, but it all helps to make a difference. At CFI, we believe our drivers are as important a customer as the people shipping freight."
 - Tom Hatfield, Director of CFI Safety and Retention
Satisfied Drivers Stay with CFI
CFI’s Driver Retention program sets us apart from other carriers – and our drivers are showing us it helps.

CFI has always been about 35% below the national average for driver turnover. With the new Driver Retention department and a renewed focus on drivers, CFI’s recent turnover rates now approach 60% below the national average.

We want every driver to want to work at CFI. To learn more about our Driver Retention department and how we make the job better for drivers, contact Tom Hatfield, CFI Director of Safety and Retention, at 800-641-4747.

As a driver for CFI, you are a valuable part of our success.


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